Spotify acquires Podz, a podcast discovery platform – TechCrunch

Must Read


Podcasts are all the rage, but podcast discovery is a challenge. Today, Spotify announced its acquisition of Podz, a startup that’s trying to solve the problem of podcast discovery.

“At Spotify, we are investing to build and scale the world’s best (and most personalized) podcast discovery experience,” the company said. “We believe that Podz’ technology will complement and accelerate Spotify’s focused efforts to drive discovery, deliver listeners the right content at the right time, and accelerate growth of the category worldwide.”

Since podcasts are usually upwards of 30 minutes long, it’s hard for listeners to browse new shows – listening to an episode of a podcast isn’t as easy as trying out a song by a new artist. So, Podz developed what it called “the first audio newsfeed,” presenting users with 60-second clips from various shows. Podcasters often use apps like Headliner to create clips to promote on their social media accounts, and Podz follows the same idea. But instead of podcasters manually choosing how to promote their show, Podz chooses a clip using its machine learning model, which was trained on more than 100,000 hours of audio in consultation with journalists and audio editors.

Podz demo

Image Credits: Podz

Before its acquisition by Spotify, Podz raised $2.5 million in pre-seed funding from M13, Canaan Partners, Charge Ventures, and Humbition. Celebrities like Katie Couric and Paris Hilton also invested.

“Already, the average podcast listener subscribes to seven podcasts but follows almost 30 on Podz,” M13 General Partner Latif Peracha told TechCrunch via email in February. “Early signals make us optimistic the team can build a transformative product in the category.”

This acquisition marks yet another sign of Spotify’s ambition to corner the podcasting market, and audio entertainment in general – just yesterday, Spotify debuted Greenroom, its live audio Clubhouse rival. And when it comes to driving revenue from podcast subscriptions, Spotify and Apple are neck and neck. In April, Apple announced its expansion into podcast subscriptions, and the following week, Spotify began rolling out its subscription platform after teasing it in February. Apple said it will take 30% of podcast revenue in the first year, which will drop to 15% in the second. On the other hand, Spotify’s program won’t take any cut from creators until 2023, when it will take 5%.

Though podcast creators can quickly determine that it might prove more beneficial to surrender 5% of their subscription earnings than 30%, listeners will likely just flock to whatever app provides the best user experience – and if Spotify’s investment in discovery pays off, it could pose trouble for Apple’s longstanding dominance in the podcasting medium.

- Advertisement -spot_img

LEAVE A REPLY

Please enter your comment!
Please enter your name here

- Advertisement -spot_img

Latest News

How the Gift of Connection and People Can Impact a Military B.R.A.T’s Unparalleled Experience

Going to higher education is a milestone for many across the globe, but connection may be more important...
- Advertisement -spot_img

More Articles Like This

- Advertisement -spot_img
Translate »

Slot Gacor Gampang Menang

Slot Gacor Hari Ini

slot gacor gampang menang

slot gacor hari ini

SBOBET88

Poker

slot gacor hari ini

slot gacor gampang menang

Slot Gacor Gampang Menang

Slot Gacor

Slot Deposit Pulsa

Slot Online Bonus New Member

slot resmi

slot gacor hari ini

Slot Gacor Gampang Menang

Slot Gacor Gampang Menang

Slot Online Resmi

Slot Deposit Pulsa

slot resmi

slot resmi

Daftar Poker Online

Situs Slot Online Resmi

slot resmi

Poker

SBOBET88

Daftar Poker Online

Slot Bonus

IDNPLAY

slot resmi

Slot Gacor Maxwin

Slot Gacor Maxwin

Situs Slot Online Resmi

Judi Bola

Rtp Slot Gacor

Daftar Poker

slot gacor gampang menang

poker

Slot Gacor Terbaru

Daftar Poker Online

Slot Server Thailand

situs slot gacor

Daftar Poker Online

Daftar Slot Kamboja

Akun Pro Kamboja

Slot Gacor Hari Ini

Slot Gacor Hari Ini

Slot Gacor Hari Ini

situs slot gacor

Daftar Poker Online

Situs Slot Online Resmi

Judi Bola

Situs Slot Gacor

IDN Poker

slot resmi

Slot Gacor Hari Ini

IDN Poker

Situs Slot Gacor

Agen SBOBET

slot online resmi

situs slot gacor

Slot Online

Daftar Poker Online

Slot Gacor Gampang Menang

Slot Gacor Gampang Menang

slot online resmi

situs slot gacor

Slot Online Via Deposit Dana

Slot Gacor Maxwin

Judi online

Situs Slot Gacor Hari Ini

Daftar Poker Online

Slot Gacor Gampang Menang

slot resmi online

slot gacor

Slot gacor Terbaru

slot gacor maxwin

slot resmi online

slot gacor

Situs Slot Resmi

Slot Gacor Hari Ini

IDN Poker

Slot Gacor Hari Ini

slot resmi online

slot gacor

Slot Resmi

Slot Gacor Hari Ini

slot online resmi

slot resmi

Slot Online Resmi

Slot Gacor Gampang Menang

Slot Resmi

Slot Deposit Dana

slot online resmi

slot gacor gampang menang

IDN Poker

Slot Resmi

Slot Gacor Maxwin

Situs Slot Resmi

slot online resmi

slot gacor gampang menang

Akun Pro Myanmar

Slot Resmi

Slot Gacor Gampang Menang

Slot Online Resmi

slot online resmi

slot gacor gampang menang

Situs Slot Gacor

Slot Online Resmi

Slot Resmi

Daftar Sbobet

slot online resmi

slot gacor gampang menang

Slot Gacor Resmi

Slot Gacor Terbaru

Daftar Sbobet

Slot Resmi

slot online resmi

slot gacor gampang menang

Slot Gacor Resmi

Slot

Slot Gacor Hari Ini

Daftar Sbobet

slot online resmi

slot gacor gampang menang

Slot Deposit Dana

Slot Bonus

Slot Gacor Maxwin

Slot Bonus New Member 100 di Awal

Slot Resmi Online

slot online resmi

slot gacor gampang menang

Akun Pro Kamboja

Akun Pro Thailand

Slot Gacor Resmi

Situs Slot Gacor Gampang Menang

Slot Deposit Dana

Slot Bonus

slot online resmi

slot gacor gampang menang

Slot Deposit Dana

Daftar Sbobet

Slot Gacor Maxwin

Slot Resmi Online

Slot Deposit Pulsa 10 Ribu

Slot Gacor Hari Ini

slot online resmi

slot gacor gampang menang

Slot Online Resmi

Slot Deposit Via Dana

Slot Resmi Online

Situs Slot Gacor

slot online resmi

slot gacor gampang menang

slot gacor gampang menang

slot online resmi

Slot Resmi Online

Slot Gacor Gampang Menang

Slot Bonus

IDN Poker

Slot Bonus

Slot Pulsa

slot online resmi

slot gacor gampang menang

Server Kamboja

Slot Garansi Kekalahan 100

Slot Gacor Hari Ini

Slot Pulsa

Slot Resmi Online

Slot Gacor Gampang Menang