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JetBlue has launched a travel booking site, dubbed Paisly, which suggests hotels, rental cars and other trip components for travelers after they book a flight with the carrier.
The site makes suggestions based on a travelers’ flight information and lets them book directly with the supplier via JetBlue, and travelers also earn TrueBlue points with the bookings. Avis Budget Group is among the initial partners available through the site, and JetBlue over the next few months plans to add “high-quality partners” among hotel, retail and vacation rental suppliers, according to the carrier. A JetBlue spokesperson said the carrier built Paisly “in a way that leads to growth” that could include business travel use cases.
Paisly is an evolution of the ByBlue platform that JetBlue began trialing in early 2020.
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